How you show up online matters.
We make it feel less like ‘screaming into the void’ and more like ‘sipping a glass of red watching orders roll in.’
truth is...
As long-time local small business owners and advocates, we know you didn’t work this hard setting up shop just to let marketing hold you back from making sales—not on our watch.
What started out as a commercial photography business in 2015 quickly grew into the visual marketing agency you see today because we saw a gap in the community we couldn’t ignore: Helping busy small business owners effectively utilize the visual content we created for them through personalized marketing services. Today, Focus Creative has helped over 350 businesses show up strong and sell more.
So? Let’s raise a glass to small businesses and get to work growing yours.
We’re a lean team of photographers, marketers, and creative visionaries
with a big heart for small business (corny but true!).
Meet your marketing dream team
Step into our (virtual) office
As a derivative accountant-turned-marketer, I combine my right-brained creative side with my left-brained analytical side to create beautiful things and analyze the ways they drive results in your business. After running my own successful photography business for years, I turned to helping other business owners develop and implement strategic content that represents the important work they do; I’d be honored to play even a small part in telling your brand story. When not serving clients, you’ll find me playing at the beach with my two girls or cheering on my Auburn tigers!
Kassady Gibson
Founder, CEO, Photographer, Marketing Strategist
ADDY Award Winning Photographer | SHOPIFY PARTNER | SQUARESPACE CIRCLE PARTNER | Google Trusted Photographer & Verifier Grow with Google Partner | 17+ Years of Marketing & Finance Experience
After years in the banking and commercial real estate industries, I tapped into my creativity and turned my focus to helping small business owners realize their visions through photography and videography. Certified by Cornell University in marketing and digital strategy, nothing lights me up quite like developing a strategy that tells a client’s story and helps them meet their marketing goals (except hanging with my son and pup, that is!).
Stuart Franco
2022 Pollie Award Winner | 2021 Reed Award Winner | 2021 Alabama Press Association Winner | Certified in Marketing Strategy from Cornell University
Photographer, Videographer, Social Media + Political Marketing Strategist
As a seasoned portrait, lifestyle, and brand photographer, I help our clients tell their business stories and have fun in the process! When not working, chances are I’m chasing my three little girls around (and yes, probably taking their pictures…).
Kara Crocker
brand photography | Event photography | Headshots
Associate Photographer
Not your run-of-the-mill marketing agency
Everything we do is rooted in our enduring brand values:
The Focus Difference
Service is our passion
Eternity is our focus
People are our heart
Generosity is our privilege
You could lean on a trusted team of experts who put heart-centered visual marketing for passionate small business owners on the map.
or
Because sure, you could keep scrounging stock photo sites for images that kinda work, and asking your partner to take just one more iPhone video (that you’ll immediately delete)…
What People Are Saying About Focus Creative®
“I have had the privilege of working on multiple projects with Kassady. She is amazing to work with. She approaches each project with the big picture in mind and what the client needs as well as future uses of assets!’
- alissa p.
“Wonderful to work with! Very creative and professional and mindful of your company budget as well. I highly recommend.”
- angie w.
“Kassady is wonderful to work with. She is flexible, creative, and talented! We have enjoyed working with her over the years!”
- julie k.
“I’ve worked with Kassady for about 5 years in a wide variety of clients. She is a true professional. She delivers great images on time and within budget. She’s flexible and easy to work with.”