Ready to reach your ideal audience with compelling photos and video?
Of course you are! You’re in the right place.
small business owners,
That's why we always lead with creating stunning content that converts before we implement your social media & marketing strategy.
YOU CAN’T BE YOU WITH STOCK PHOTOS.
every brand is different. every strategy is different.
Let us create a customized experience for you to bring your brand to life.
01
From food photography to personal branding to full blown commercial photoshoots, Focus Creative can help you bring your idea to life. We offer a variety of photo and video shoots to best fits your needs and authentically tell your brand's story.
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Need help authentically and consistently connecting with your audience on social media? We can help. We develop the strategy & content with an option for you to write the captions or we can do it all for you.
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Want even more help marketing your business? From websites to email marketing, we create custom marketing strategies that convert your viewers into buyers. This package can include photos & social media management as well.
tell us about your project →
There are 3 Ways we can help
The Focus Creative method is revolutionary because it helps you create a cohesive look across all your marketing efforts. Plus, we have years of marketing experience. Hundreds of companies have improved their image online and in print using Focus Creative images and video. But, how can you know if you are ready? The answer - give us a call and let’s chat. Our main goal is to make sure you are successful.
What makes Focus Creative so different?
What makes Focus Creative
so different?
®
We want to help you focus:
→ your time
→ your brand
→ your message
so you can get back to your business and leave the marketing up to us.
Spend time building your business. Leave the photos to us.
You’ve worked hard to build your business, so let me help you show it off with custom professional photography. We will work together to create a library of branded content, so you always have the photos and video you need.
Here's how we do it:
01
plan it
It all begins with a planning session to determine what type of photos and video you need to create a cohesive brand strategy. We’ll talk colors, brainstorm ideas, help me understand your business and overall marketing strategy. Then, we’ll create a branded vision board to work from so your content is always on brand and what you need.
02
create it
The next step is to start creating the photos we planned one step at a time. I have both ongoing and one-time photography packages available. Your photoshoot day can include art direction, location scouting, hair and makeup, talent acquisition, photography, videography, and professional editing.
03
schedule it
Finally, let’s get your content into the world. With our ongoing photography packages, I work with you each month to curate and design your social media feeds to increase your brand cohesiveness and make sure we are executing on your marketing goals. It’s not just about pretty pictures at Focus Creative. our goal is to get you results.
Get in touch.
You’ve worked hard to grow your business, and we know it’s easy to use stock photos. Let us help you like we’ve helped hundreds of companies create the photos, videos, and marketing plans you deserve that show everyone who you are.
Fill out this short form, and we will be in touch soon!
Focus Creative is based in Fairhope, Alabama and Birmingham, Alabama and serves businesses throughout Alabama, along the Gulf Coast, and throughout the United States. We can’t wait to help your business become the go-to brand in your area.
Types of Photography & Videography we offer at Focus Creative
headshots & portraits
Commercial & Brand
Fashion
Product
Architectural
food
Industrial & Manufacturing
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Select an option to learn more.
Sometimes you just need to show the world who you are. We make taking portraits a fun and easy process. Whether you need corporate or personal headshots, personal branding, or group photos, Focus Creative can provide portrait photography for groups of any size, setting or usage.
Headshots & Portraits
Commercial brand photography provides awesome photos for awesome brands. High quality commercial photography helps your company connect with your customers in a powerful way. These photos can be used in brochures, menus, print ads, press releases and of course, online for your website or social media posts.
Commercial & Brand
When it comes to your products, stock photos won’t cut it. Do you sell your products or promote them online? We live in a visual world and having great photos is a must when it comes to your products. We offer product photography services that will cover you from Amazon to Facebook to YouTube. If you are an e-commerce or retail business, great imagery is a must!
Product
You built it, now its time to show it off... Focus Creative specializes in photography for commercial construction, interior design, architecture, and architectural products industries. Indoor, outdoor, small space or campus - we can even provide the before and after pictures. Don't forget to check out our Google tour option as well to take it to the next level.
Architectural
Safe. Stunning. Hard working. One of the greatest joys of photography is finding ways to take something dirty and gritty and show it off in a new and beautiful way. We also love sharing the story of how things are made with the world. If you are in the energy, construction, engineering, transportation, or manufacturing industry, let us help you get the perfect shot for your next advertising project or annual report.
Industrial & Manufacturing
We review your marketing strategy to make sure we get the pictures you need.
We help you establish a professional style and color palette in line with your brand, so your images always look consistent.
We create an image library of professional photos and curate photos you already have. Plus, you have the opportunity to add new images monthly so you always have fresh content.
Here's what you get when working with Focus Creative
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®
It’s not just about taking pretty pictures. We help you develop a custom image library that meets your marketing needs.
Over the past 8 years, we’ve helped hundreds of companies create professional photos that accelerate their marketing plans. From websites to social media to national print campaigns, we know how to help you get the results you want with your photos.
Focus Creative specializes in commercial and brand photography and videography for businesses across the country.
Our founder, Kassady Gibson, created the Focus Creative model because she was tired of delivering beautiful photos to clients to then see the images misused and not utilized to their full potential. She quickly learned many businesses were upset about the situation too, so she decided to do something about it and change from one time photoshoots to building a custom library of images along with curated social media feeds.
Our mission is to support businesses with beautiful and compelling imagery and video that will help them connect with their audience.
about focus creative
Our goal is to not only make your brand look great but to help you enhance your online presence and increase sales.
At Focus Creative, we help you create a custom library of professional images so you are always ready to show off your business.
Many times businesses struggle to find the right picture when they need it.
You can’t tell your story with low quality images from your smartphone and stock photos don’t always cut it. Your business deserves better.
Companies constantly need new and great looking content.
The Focus Creative Method.
®
a custom marketing approach
It’s not just about pictures. We strategically plan in advance to make sure the photos and video we create are what you need to help your business stand out and capture your audience’s attention.
ongoing brand photoshoots
We shoot periodically, not just 1 time. That allows you to always have fresh content. Ongoing photoshoots ensure you will have different types of photos for all your marketing needs.
an ever-growing photo library
We help you build a library so you always have the pictures you need at your fingertips optimized for various platforms and uses. Everything I create for you is on-brand and easy to find.
how we work
We aren’t just about the photos at Focus Creative. We know marketing too. With over 10 years of marketing experience, we know what works for brands, what resonates with audiences, and what sells.
Using our brand discovery process, we get the root of what will help you market your products and/or services.
Are your photos getting results?
from this
to this
See Our Work
case studies
“Focus has helped us take our business to the next level.”
“Unbelievable service! Focus has helped us take our business to the next level. Kassady was very professional and went above and beyond in delivering high-quality, professional photos of our products for our website. In addition, she has given us a number of creative ideas to help grow our online retail sales as well as growing our wholesale business.”
- Vincent Schilleci, Freedom Soaps
Trusted by 300+ organizations and COUNTING:
You’ll find our work in:
Constantly need photos & video to engage with your audience?
If you’re consistently engaging with your audience and need fresh content, ask me about our retainer packages that allow us to work together on a consistent basis. These are Intended for businesses that want to consistently engage with their audience and harness major growth. We work together on an ongoing basis to create a plan that can include anything from email marketing to photography to ad creation to simple website updates — having a content creator at your disposal without having to discuss rates and make payments for each update is not only easier, it's smarter.
tell us about your project →
Let me help you stand out with a custom library of beautiful images, so you can be proud to share the business you’ve worked so hard to build. Each month, we work together to plan your photoshoot … but not like you may think.
I work with you to determine your goals for your brand. In other words, I help your brand come to life through images.
Once we plan the photoshoot, then I come take pictures.
Then, the magic happens.
we love telling your story.
Here's how Focus Creative can help.
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Let’s create a library of images for your business, thoughtfully.
The more clients I worked with, I kept seeing the same problem. I delivered a gallery of beautiful images, but the client didn’t know how or didn’t have the time to use them well throughout their branding and marketing efforts.
That’s where, image curation came into play.
Now I offer Instagram grid design as part of our monthly packages to make sure you stay connected and engage your audience.
Are you ready to have a beautifully curated Instagram feed each month?
Then, we’ll curate your social feeds using the on-brand images and content created for you.
Spend time building your business. Leave the photos to us.
You’ve worked hard to build your business, so let me help you show it off with custom professional photography. We will work together to create a library of branded content, so you always have the photos and video you need.
Here's how we do it:
01
plan it
It all begins with a planning session to determine what type of photos and video you need to create a cohesive brand strategy. We’ll talk colors, brainstorm ideas, help me understand your business and overall marketing strategy. Then, we’ll create a branded vision board to work from so your content is always on brand and what you need.
02
create it
The next step is to start creating the photos we planned one step at a time. I have both ongoing and one-time photography packages available. Your photoshoot day can include art direction, location scouting, hair and makeup, talent acquisition, photography, videography, and professional editing.
03
schedule it
Finally, let’s get your content into the world. With our ongoing photography packages, I work with you each month to curate and design your social media feeds to increase your brand cohesiveness and make sure we are executing on your marketing goals. It’s not just about pretty pictures at Focus Creative. our goal is to get you results.
Schedule a call and let's talk about your photography needs. And in the meantime, you can check out some of our work. We want to help, so you can stop underwhelming potential clients with generic pictures. Instead, let’s show off the business you built - with images that show who you really are.