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Most service-based businesses don’t lose revenue because of traffic … they lose it because of friction. In this article, we explore how your website structure, SEO strategy, and client intake process work together as operational infrastructure – and why misalignment in those systems quietly costs professional services firms more than they realize.
You’ve probably heard this a million times in the online business world:
“You need a highly converting website.”
But like, what is a highly converting website, really? 🤔
It’s simple—when someone lands on your site, they actually take the action you want them to. Whether that’s making a purchase, booking a service, or signing up for your email list, the goal is to turn visitors into customers.
And here’s the kicker: It’s not just ..
Feeling overwhelmed with your Shopify store? You’re not alone! But guess what? You can transform your online space from “meh” to “money-maker” with a few simple tweaks.
Picture This: A customer lands on your website. Their eyes sparkle as they see stunning photos of your latest arrivals. The navigation is so smooth, they find their dream dress in seconds. And with a click, it’s on its way to their doorstep!
There is no place quite like the Carriage House — a distinctive’ women’s boutique located in the Historic Downtown district of Decatur, Alabama. Women travel from all over to shop their latest looks, and men know exactly where to turn when it’s their wife’s birthday or their anniversary….
If you live anywhere near South Alabama you know about Bob Baumhower’s restaurant, Dauphin’s. It’s located in the heart of Downtown Mobile at the top of the RSA building overlooking all the ships in the Mobile Bay and the town.
There’s a mix of creole, Southern, and elegance in the food and presentation of Dauphin’s — one that everyone need’s to experience at least once.
During our shoot, we captured many of
Over the course of a year and a half, we created a library of images for Birch Tree Day Spa to use throughout their marketing materials that they will be able to use for years to come. Now they has headshots of employees, branded photos of the business and the products they carry, and …
Hot off the Press
No two personal branding photography sessions are the same. I love getting to meet all these amazing business owners who are going after their dream. Shanna started Vintage Rugs by the Bay after building her gorgeous, Southern, farmhouse home and realizing there were …
Erin Poe, the owner of e-commerce boutique Gilded Garment, reached out to me about creating a library of images to showcase her Fall 2020 collection, so I immediately knew of the perfect location to shoot all the jewel tones and …
Talk about a fun first photoshoot here in Fairhope! A few weeks ago, I got a chance to photograph the location and a few delicious dishes at Bob Baumhower’s newest concept – Wingfingers! It’s a new family favorite for us.
You can build your chicken finger meal with either fries, a salad, or …
